The Power of Video: Let Sector 40 Ignite Your Business with YouTube Marketing
- fojling
- Jan 15, 2024
- 2 min read
YouTube Is A Search Engine?

A little known fact about YouTube… It is the second biggest search engine in the world after Google!
Let that sink in for a while! No matter what your business or product is you should these days have a YouTube channel and be posting regular uploads regarding your products and services.
Tip #1: You can use YouTube to showcase your company, products or services for FREE!
That's right, YouTube is free to setup and upload any video's you want to (as long as they adhere to YouTube Guidelines)
Tip #2: Behind the scenes! Put human faces and stories to your company to make potential customers feel more at ease!
In a busy, corporate world the personal touch is becoming more and more important these days. Let your customers know who you are in real life not just behind a company name. They will feel far more at ease using a company when they know who started it, where you came from, what some of your interests are outside of work etc. A personal connection can bring trust and repeat business!
Tip #3: You've got a new product you're proud of! Show it to the world!
If you have a new shiny product and have created a lovely product video but it's only on your website, that's great but it is restricting the people who can view it because they have to be on your website to see it. Using YouTube to showcase your product gets it in front of the world instantly and with proper planning and execution, millions of people could see your product and if you only convert 1% of that into sales, It will have a massive impact on your company!
Having had 10 years of experience in YouTube with video creation, editing and metrics I know it can be a daunting proposition.
That’s why I’m here to help from the start, Setting up your YouTube channel including all your information, channel art, linking to external social media as well as being able to film, edit and upload your content with the relevant SEO and hashtags in place to allow your community to grow and increase interactions with you business!
Let's start your YouTube journey today and get your company services and products showcased in the best way possible!
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